Last Saturday we were invited to the sneakpeak premiere of Jagten på Juleglæden ( The Christmas Joy Quest). It felt just a little early to be talking Christmas, but fortunately this calendar is very untraditional in it's approach to what Christmas has to look like.
The design of the visual universe that surrounds the calendar was designed by Marengdeluxe and they have approached the task with a very fun and different way of portraying Christmas. The actual calendar is shaped as a sort of Bobles inspired camper and inside you find 24 little enveloppes with one surprise for every day of December,
In an exciting colab with Børneulykkesfonden (The Child Accident Prevention Foundation), Bobles have created a magical, inspiring and distinctive Advent calendar around a sweet and humorous Christmas story which evolves over 24 little episodes.
Katrine Bille (known from the Danish Childrens Television) as the main character. While Katrine is on her quest to find that special christmas spirit of things she also encourages children to play a long in fun and challenging with motor play , fine motor tasks , interactive games. The overall goal is to inspire children (and their parents) to a Christmas celebration with more physical activity.
The girls had a blast at the launch and Katrine gave an energetic and fun little intimate concert and played with the kids for hours afterwards. Very cool if ask us!
The calendar can be purchased now, but don't forget - you're not allowed to open the first door until the 1st of December!
When you buy the calendar all profits will go to the Child Accident Prevention Foundation's work to create a safe and fun environment for children . Child Accident Prevention Foundation will use the money raised to create more movement and enhance children's motor skills. A good motor skills and balance helps prevent falls , and give children greater security , both in play with others and in traffic.